THE 1
The BMW 1 Series has arrived to attract all the admiring glances. This is because its outstanding design and progressive design language distinguishes it from the crowd at the very first glance. The same holds true for its interior with a modern atmosphere that inspires through premium quality and openness. Efficient engines, front-wheel drive and state-of-the-art chassis technologies guarantee driving experiences full of dynamics and agility, while innovative technologies and driver assistance systems ensure that you always reach your destination safely and comfortably.
Key Features
Double kidney grille.
The characteristic double kidney grille is designed as a connected element and features a kidney grille frame in Chrome high-gloss and vertical slats in black high-gloss. As the central visual highlight, it underlines the presence and aesthetics of the vehicle in the front view.
Panoramic Glass Sunroof.
When open, the optional Panoramic Glass Sunroof provides a great deal of fresh air. Closed, it creates a bright, light-flooded atmosphere in the interior. It opens and closes completely automatically at the push of a button or with the vehicle key and is equipped with slide and lift functions, a roller sunblind and wind deflector.
Leather Sports Steering Wheel.
The black Sport leather steering wheel with three spokes features a galvanised decorative trim. A thick rim and contoured thumb rests provide an exceptionally pleasant, high-grip feel.
